Question: 1 ) Briefly describe the difference betweena direct and indirect competitor. 2 ) we incourage you to think about your competition in a broader sense.

1) Briefly describe the difference betweena direct and indirect competitor.
2) we incourage you to think about your competition in a broader sense. Briefly define MVM's competition in terms of this expanded definition
Conpetitive positioning,
a) what is meant by the term competitive positioning?
2) Based on your analysis in touchpoint analysis and a review of MVM, formulate a possible competitive positioning statement for MVM

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