1. Change in the Global Environment (Connect) Use your knowledge of the changing global business environment to fill in the blank in the following sentence. When gasoline prices rose sharply in the 1970s, U.S. automakers were caught in a stance toward the global context and lost market leadership to Japanese manufacturers as a result, Which of the following is not an example of a firm's competitive response to a change in the global business environment? Understanding that much of the population in the Middle East is under 25, a technology firm conducts market research to find out how the new generation's tastes and values differ from those of their parents. An accounting and consulting firm varies its professional compensation plan to better fit employees' expectations in different countries and thereby attract top talent. A business-to-business (B2B) firm researches laws regulating wholesale trade in the European Union, including standards for storing and shipping hazardous and perishable materials As a company strengthens its online presence, it maintains its website in English only and offers products that have proven popular among American consumers. Grade It Now Save & Continue