1. Competitor analysis:

Select one:

Is exactly the same concept as benchmarking

Mainly focusses on the strengths of rivals.

Mainly focusses on the weaknesses of rivals.

Focusses on both the strengths and weaknesses of rivals.

2. From the following statements about benchmarking, select the incorrect statement.

Select one:

Benchmarking involves continuous improvement.

Benchmarking always requires measuring against another firm in exactly the same type of business.

Benchmarking involves working towards best practice.

Benchmarking requires selection of a benchmarking partner.

3. In which form of benchmarking is it normally most difficult to access information?

Select one:

Process benchmarking

Functional benchmarking

Internal benchmarking

Competitive benchmarking

4.

Performance measures, including shareholder value, residual value and cash flow are related to

Select one:

learning and growth.

internal business processes.

financial perspective.

customer perspective.