1. Create a Balanced Scorecard

2. Answer specific questions from the textbook requirements

What advantages are there to breaking down the ROI computation into two separate elements, margin Fill in the missing information above, and comment on the relative performance of the three companies as much detail as the data permit. Make specific recommendations about how to improve the ROI. PROBLEM 10-17 Comparison of Performance Using Return on investment (ROI) LO 10-1 Comparative data on three companies in the same service industry are given below: Company A B $600,000 Sales...... $500,000 $? $ 70,000 $? Net operating income ........ $ 84,000 $ ? $300,000 $1,000,000 Average operating assets...... ? ? 3.5% Margin ? ? 2 Turnover... ? 7% ? ROI... (Adapted from National Association of Accountants, Research Report No. 35, p. 34) wired: and turnover