Question: 1. Define cannibalization as negative externality. 2. You may make a decision which costs should be included in your cash flow estimation: sunk costs and

1. Define cannibalization as negative externality. 2. You may make a decision which costs should be included in your cash flow estimation: sunk costs and opportunity cost. Please explain which one(s) should be considered for cash flow estimation. 3. Define scenario analysis 4. Define a real option 5. Explain trade off theory in Capital Structure. 6. Explain pecking order theory

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