Question: 1 . Define SWOT analysis and explain the four key elements it considers. ( 5 marks ) 2 . Explain the importance of conducting a

1. Define SWOT analysis and explain the four key elements it considers. (5 marks)
2. Explain the importance of conducting a SWOT analysis for strategic decision-making.
(5 marks)
3. Construct a SWOT analysis for a company of your choice. Identify two strengths, two
weaknesses, two opportunities, and two threats that the company faces. Briefly
explain your reasoning for each element. (10 marks)
4. Discuss the limitations of SWOT analysis as a strategic management tool. (5 marks)

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