(1) Develop a new business concept. It could be a Product or Service. It should be innovative enough to be presented to an Investor. (2) You will use the concepts or sources of innovation in your business model. (3) Your business model must clearly link your new product or service idea to the market segment's needs. (4) Your business model must clearly show how the revenue is generated and what costs are incurred. Template Company name - 1) Problem - List top 3 problems 2)Existing alternatives - 3)Solution - top 3 features 4)Key metrics - key activities you measure 5)Unique Value Proposition - single, clear, compelling message that states why you are different and worth paying attention 6) unfair advantage 7) channels - path to customer 8) customer segments - target customers 9) early adopters 10) cost structures 11) revenue streams