$1.$ Develop a target media list $-$ include at least two traditional media $($i$.$e$.$ local and national papers, television and radio stations$)$ and at least two digital$/$social media $($i$.$e$.$ social media influencers, blogs, etc$).$

$2.$ At one of these traditional media outlets, do additional research and create a list of who gatekeepers and key journalists are, and provide their contact information.

$3.$ At one of these digital$/$social media outlets, do additional research and create a list of who gatekeepers and key influencers are, and their contact information $($probably in the form of a Twitter handle or something like that$).$

$4.$ Finally, in the $5\mathrm{.}3$ lesson on Pitching to the Media, there's a link at the bottom to an article titled Surprising tips to get the media's attention. After reading through the tips, come up with one unique tactic for your final project business scenario that will help your pitch get the media's attention. $($Please note, do not simply copy$/$paste one of the tips from the article. Instead, share something unique to your business scenario$).$ This is intended to help you brainstorm ideas for when you write your actual pitch letter for your final project.