Question: 1) Direct contest between rivals: does it work or not and why? 2) What is the real point of competition or beating your rivals? 3)

1) Direct contest between rivals: does it work or not and why? 2) What is the real point of competition or beating your rivals? 3) Define the five forces 4) What do the five forces explain? 5) What are the links between industry structure and profitability? 6) How is industry structure utilized for understanding the dynamics of competition? 7) How do powerful buyers affect prices and profitability and competition? 8) How do powerful suppliers affect business, prices, competition? 9) How do you assess the power of suppliers and buyers? 10) What is differentiation and how does it affect competition? 11) What are substitutes? How do substitutes affect the industry? 12) What is switching costs and how does it relate to substitution

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