1- distinguish the following three (3) product into medium to high involvement items: branded shoe(air jordon). international...
Fantastic news! We've Found the answer you've been seeking!
Question:
1- distinguish the following three (3) product into medium to high involvement items:
- branded shoe(air jordon).
- international trip (going back to home country after year and half year leaving in abroad (australia)
- macbook
2- use a sequential flow of information for each purchase.
- Need Recognition
- Information search
- Evaluation of alternatives
- Purchase
- Post-purchase behaviour
Related Book For
Income Tax Fundamentals 2013
ISBN: 9781285586618
31st Edition
Authors: Gerald E. Whittenburg, Martha Altus Buller, Steven L Gill
Posted Date: