1) Do you think the Uber model in the trucking industry will be as successful? Why or...
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Question:
1) Do you think the Uber model in the trucking industry will be as successful? Why or why not?
2) In what other areas/industries might the Uber model be used?
3) What are the factors Uber should consider before entering a city? What are the main challenges Uber faces in its international expansion?
4) Identify the strengths, weaknesses, opportunities, and threats that are relevant to the strategy of Uber in the current domestic and international markets.
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ISBN: 978-0134130422
12th edition
Authors: Jay Heizer, Barry Render, Chuck Munson
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