Question: 1. Engineering your menu requires knowledge about your customers and an in-depth analysis of your restaurant's food costs, menu item prices, and contribution margins. With

1. Engineering your menu requires knowledge about
1. Engineering your menu requires knowledge about your customers and an in-depth analysis of your restaurant's food costs, menu item prices, and contribution margins. With a detailed view of your menu items' profitability and popularity, you can identify which items contribute to your success and which items are holding your restaurant back. Describe the following menu engineering categories: a) High profitability and high popularity (5 Marks) b) High profitability and low popularity (5 Marks) c) Low profitability and high popularity (5 Marks) d) Low profitability and low popularity

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