1- Explain the difference between marketing strategy and marketing tactics. 2- Describe a marketing plan. ...

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1- Explain the difference between marketing strategy and marketing tactics.

2- Describe a marketing plan.

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Integrated Marketing Communications Strategic Planning Perspectives

ISBN: 978-0133157871

4th edition

Authors: Keith J. Tuckwell

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Posted Date: Jan 16, 2024 07:58 AM

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1- Explain the difference between marketing strategy and marketing tactics. 2- Describe a marketing plan. ...

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Expert Answer:

1 Difference between Marketing Strategy and Marketing Tactics Marketing Strategy refers to a businesss overall game plan for reaching its target audie... View the full answer

Integrated Marketing Communications Strategic Planning Perspectives

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