$1.$ Explain the now$-$familiar analytical tools and concepts of industry and competitive analysis and demonstrate the importance of tailoring a strategy to fit the circumstances of a company$$s industry and competitive environment.

$2.$ Using practical examples, discuss the importance of doing solid company$/$organisational situation analysis to match strategy to organisational resources, competencies, and competitive capabilities.

$3.$ Discuss key concepts and analytical tools required to understand why a company$$s strategy must be well$-$matched to its internal resources and competitive capabilities. That is the role of core competencies, organisational resources, and capabilities in creating customer value and helping build competitive advantage.

$4.$ Using examples, explain the meaning and how to apply the following strategic analysis standard tools of value chain analysis, strategic cost analysis, benchmarking, and competitive strength assessments to evaluate a company$$s relative cost position and competitive standing vis$-$a$-$vis rivals.

$5.$ Explain how a company can achieve or defend competitive advantage through strategy and how it manages value chain activities.

$6.$ Which issues do companies face in crafting strategies suitable for multinational and globally competitive market environments? Why does it often make good strategic sense for a company to expand beyond domestic boundaries?

$7.$Discuss with examples the major strategic options for entering and competing in foreign markets