1. Explain the term 'new product development'. Why is this particularly important in crop protection? 2. Describe...
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1. Explain the term 'new product development'. Why is this particularly important in crop protection? 2. Describe the various stages involved in the research process for a new product. 3. Analyse how the different development stages help to make the decision to proceed with a product's launch. 4. Evaluate whether the benefits of research and development outweigh the costs for Syngenta.
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