1. Find a recent ad (or some social media/website content if you want) from a company...
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1. Find a recent ad (or some social media/website content if you want) from a company of your choice (I recommend using the same company you did Assignments 1 and 2 on) and analyze the following: . Audience . Primary objective Message Theme(s) or appeal(s) used Specific components used to convey the message (text, images, colors, music, etc.) Effectiveness of the ad W . . . 2. What recommendations do you have to improve the effectiveness the ad? Provide support (theories, data, anecdotes, etc.) for your recommendations. 1. Find a recent ad (or some social media/website content if you want) from a company of your choice (I recommend using the same company you did Assignments 1 and 2 on) and analyze the following: . Audience . Primary objective Message Theme(s) or appeal(s) used Specific components used to convey the message (text, images, colors, music, etc.) Effectiveness of the ad W . . . 2. What recommendations do you have to improve the effectiveness the ad? Provide support (theories, data, anecdotes, etc.) for your recommendations.
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Related Book For
Microeconomics An Intuitive Approach with Calculus
ISBN: 978-0538453257
1st edition
Authors: Thomas Nechyba
Posted Date:
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