1) Give a detailed description of Sephora's social media strategies and practices in the Facebook social media platform

2) from Sephora's Facebook social media marketing what are their remarkable things, insider info and exclusivity, relevance and useful info, and create emotional arousal. How do they deal with negative comments, genuine as and disclosure, customers control, interactions, advocacy, sharing, etc. 

3) Critique the organization's Facebook social media strategies and practices. e.g., what actions/practices are missing and should be added, what actions/practices could be improved and how, etc.

Answer rating: 100% (QA)

1 Sephoras social media strategies and practices on Facebook revolve around building a strong community and engaging with their customers They utilize various tactics to achieve this such as a Compell... View the full answer