1.) Identify the type of consumer products Gen V offers and why? what type of distribution channel,...
Question:
1.) Identify the type of consumer products Gen V offers and why? what type of distribution channel, has it adopted?
2.) In what ways is cultures Gen V Inc. differentiating its products from competitors in terms of quality taste, and packaging, and how is tis being promoted to consumers through marketing and advertising?
3.) Branding serves various purposes. In what ways do you think the brand name "Gen V's" is supporting overall marketing strategy for the company?
4.) Outline promotion strategies that Gen V is using and suggest others that will benefit Gen V and help increase its reach.
5.)What product life cycle (PLC) stage is the brand in? Is rebranding a good decision at this stage for the product?
Smith and Roberson Business Law
ISBN: 978-0538473637
15th Edition
Authors: Richard A. Mann, Barry S. Roberts