1 if you combine basic benefits , the physical product are the extras you get

A . the value proposition

B. the total business market

C. The product Concept

D. The marketing Concept

2 The second stage of developing new product is:

A. ideas generation

B product concept developement

C Marketing Strategy developement

D Buinsess analysis

E Test Marketing

F Technical developemnt

3 The third stage of developing a new product is:

A . marketing Strategy developement

B. Technical developement

C Product concept developement

D. ideas generation

E Buisness analysis

F. Test marketing

4 Early majority and late majority are :

A. Stages of marketing research data collection

B. Adopter categories

C. Factors affecting the rate of adoption

D part of technology convergence

E. none of the above