1. In the context of network effects, the term "network" refers to either wired or wireless systems that connect computing components. A. True. B. False. 2. Network effects do not influence all consumer products or services. A. True. B. False. 3. In the absence of network effects, the value of a product or service increases as the number of users grows. A. True. B. False. 4. High switching costs serve to weaken the value of network effects as a value asset. A. True. B. False. 5. The higher the value of a user's overall investment, the more they are likely to consider the staying power of any offering before choosing to adopt it. A. True. B. False. 6. A firm can spend no money and time, yet expect to enhance its offerings, by: A. outsourcing critical processes to third parties. B. adopting an envelopment strategy. C. going public through an initial public stock offering. D. preannouncing a forthcoming product to lower sales of current offerings. E. allowing other firms to contribute to its platform