1. In your own words, explain why data mining is an enabling technology for business analytics.

2. Discuss the pros and cons of two data mining applications discussed in this weeks readings.

3. Discuss the advantages and disadvantages of using artificial neural networks (ANN) versus support vector machines (SVM) versus k-nearest neighbor algorithm (kNN).

4. In your own words, describe the circumstances when it is appropriate to use decision trees for data mining.