Question: 1 . Is this a commodity market? Why or why not? 2 . Could Valdez implement a cost leadership strategy in this market? If not,
Is this a commodity market? Why or why not?
Could Valdez implement a cost leadership strategy in this market? If not, why not? If so how?
How could Valdez implement a differentiation strategy?
Suppose Valdez decided to pursue a differentiation strategy. Would you select an industrywide strategy or a niche strategy? On what would you differentiate and how?
What process would you use to handle customers from entry into the store to checkout? a What information systems would you use to support that?
How could Valdez use information systems to a Lock in customers? b Lock out competition? c Improve their competitiveness? d Develop new products
Identify and briefly describe a disruptive technology that could change the industry structure.
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