Question: 1. List out 6 important elements that you would consider when selling in Business to Business Markets. i) ii) iii) iv) v) 2. Discuss briefly
1. List out 6 important elements that you would consider when selling in Business to Business Markets.
i)
ii)
iii)
iv)
v)
2. Discuss briefly the Consumer Decision Making Model.
3. What is Derived Demand? What role does it play in the Business Markets?
4. What are Open-Ended and Close-Ended questions? How could they be used effectively in Consumer Markets? Support with two examples each.
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