Question: 1. List the 5 steps consumers go through in making a purchase decision. 2. Then, use a purchase you have made (any size or dollar

1. List the 5 steps consumers go through in making a purchase decision.

2. Then, use a purchase you have made (any size or dollar amount, any time in your life) as an example and describe the steps you went through.

At each stage, describe how/what marketing influenced you most or in some unusual way during the process. (Note brands, media, customer service, expert opinion etc.)

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