Question: 1 . Managing human resources and diversity: Barcelona case study Watch the following video, in which the chief operating officer ( COO ) of Barcelona
Managing human resources and diversity: Barcelona case study
Watch the following video, in which the chief operating officer COO of Barcelona Group, Scott Lawton, talks about how his company manages human resources. Then answer the questions below.
Transcript
Scott believes that you cant train people to be enthusiastic, nice, fun, great people. You have to hire that. Based on this, which HR activity would be appropriate for Barcelona?
Screen job applications on the basis of whether the candidate has a college degree.
Have job candidates take a test in which they demonstrate their customer service skills.
Evaluate employees performance and give them bonuses on the basis of how many customers they serve each shift, on average.
Put all new hires through extensive customer service training, both onthejob and in formal workshops.
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