1.

Package size or serving size is mostly a:

	Pricing decision
	Communication decision
	Public Relations decision
	Distribution decision

2.

Named accounts (customers with very high spending potential) is an example of the following type of international segmentation:

	Global consumers-as-segments or aggregate segmentation
	Demographics-as-segments or aggregate segmentation
	Global consumers-as-segments or disaggregate segmentation
	Country-as-segments or aggregate segmentation

3.

One advantage of online survey over paper-based survey is:

	More expensive, but far more accurate
	No sample universe bias (skew created by accessing a limited population)
	Better branching (asking different questions based on previous answers)
	Fewer privacy concerns