Question: 1. Please briefly describe how Target collects data from its customers and uses them to offer personalized promotions. 2. Do you think this approach

1. Please briefly describe how Target collects data from its customers and uses them to offer personalized promotions. 2. Do you think this approach would work for other product categories? Please give one example and briefly explain how it would work. 3. Please search through the business press and find an example of a company that uses big data to target customers (obviously not Target). Give a brief explanation and provide a link to the article.

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