$1.$ Please do a brief Five Levels analysis of Stitch Fix's industry.

$2.$ How does Stitch$-$Fix create value for its customers? What role does big data and AI play in the process?

$2.$ What are the potential risks to its strategy?

$3.$ Has Stich$-$Fix created a "Blue Ocean"? A "Blue Ocean Strategy" is defined as a strategy that stakes out new territory by identifying a market or part of a market and addressing it in a way that makes competition irrelevant. So a "Blue Ocean" is an uncontested space in the market, as contrasted with a "Red Ocean" where competitors compete directly with each other. The proponents of "Blue Ocean" strategies claim companies should seek out or carve out new, uncontested spaces where competition is irrelevant instead of directly competing with others.$$

$4.$ How defensible is Stitch$-$Fix's strategy versus Amazon or other potential competitors?

$5.$ How do the economic sources of sustainable advantage work in this industry? What would have to be true for Stitch Fix's lead to be sustainable? What would have to be true for it not to be sustainable?