Question: 1. Provide 1 credible source. What are the major differences between a distribution channel for a business making tangible products and a firm producing hospitality

1. Provide 1 credible source. What are the major differences between a distribution channel for a business making tangible products and a firm producing hospitality products? Also, how can hospitality companies effectively work with online travel agencies (e.g., Booking.com, Priceline.com, Orbitz.com) as a distribution channel? Please note that the key difference would be "the point of consumption." For example, a business making tangible products will have to continue to ship it to a location of customers' choosing, while a hospitality product or service has to be consumed by customers on site. Please focus on this perspective when answering the question.

2. Provide 1 credible source. (1) As a hospitality consumer, which online travel agency would be your first choice when purchasing a hospitality product (e.g., airline or hotel)? (2) What services and/or platforms lead you to consider the online travel agency as the first option? (3) Do you think that the online travel agency's services and platforms are well designed and implemented for its target markets?

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related Marketing Questions!