1. Read these two articles about quick grocery delivery services in New York City, Losses Mount for Startups Racing to Deliver Groceries Fast and Cheap (WSJ Jan 2022) 15-Minute Grocery Delivery Has Come to N.Y.C. Not Everyone is Happy (New York Times Nov 2021) d. The articles talk about how these delivery business are trying to find ways to increase their contribution margin, either by increasing revenue per order or reducing variable costs per order. Assume they can find a way to increase their contribution margin per unit to $5 and their contribution margin ratio to 10%. If fixed costs remain at $250,000 per year, now how many deliveries do they have to do each year to breakeven. e. The articles also talk about improving operating income by selling something other than delivery services. What else are they considering selling to improve their bottom line? f. If operations to deliver grocery and convenience goods are unprofitable in a large city like New York, why are investors willing to invest in these startup companies