1. Research and outline the Lean Method and how it applies to marketing a products. Explain in one fifty words.

 

2. Outline your understanding of market research and what is should include: Be detailed in your answer.

 

3. Outline a minimum of three (3) TYPES of Marketing Research and explain how they work.

 

4. Describe the difference between internal and external stakeholders:

 

5. Before you embark on the final check of your marketing plan, you must take time to consider the legal and ethical considerations.

List and explain a minimum of three (3) legal and ethical requirements to consider.

 

6. Essentially, a budget helps you to determine a break-even figure and also to set targets for each month. By reviewing your budget regularly you can compare your actual performance against your goals and quickly identify problems.

Outline steps that can be taken in maintaining the budget.

 

7. What is Direct Response Marketing? Outline and explain its various components. Explain in One fifty words.

8.Outline the five (5) key steps in communicating your marketing plan for approval.

 

9.What are five (5) areas/or tips to consider when evaluating an opportunity for marketing?

 

10.Identify the tactical action steps which will turn your strategy into a reality in your marketing plan - they are referred to as the Marketing Mix Tactics.

There are seven (7) to be listed and explained.