$1)$ Select a local Retail store w$/$in $25$ miles of your home.

$2)$ Thoroughly research the store's target market, comeptitors, and current customer relationships.

$3)$ Succinctly discuss what you found concerning the store's target market, competitors, and current customer relationships.

$4)$ Develop an Action Plan to address the Strenghts, Weakness, Opportunities, and Threats concerning the store's Customer Relations Managment Plan.

$5)$ How can they improve on this strategic method of customer awareness and engagement.