$1$

Step $2$: Assess the current reality

$2$

Step $4$: Strategic implementation

Step $1$: Establish the mission, vision, and values statements

Step $5$: Maintain strategic control

Step $3$: Formulate corporate, business, and functional strategies

Match each of the options above to the items below.

"Enjuba exists to better represent the quality and handiwork of the African people through fair trade that benefits the producers, customers, and society at large."

Bill and Vance complete an assessment of the market.

BIII and Vance need to develop a one$-$ to five$-$year strategy that communicates Enjuba's general goals as well as how the goals will be achieved.

Bill and Vance must consistently review the market offering against their original plan to ensure that their product is unique and being produced and marketed effectively.