#1. The first step in the adoption process is________

1) Product evaluation

2) Awareness

3) Problem recognition

4) Evaluation

5) Interest

#2. Beth arrived early for her job interview. She was excited about the opportunity to interview for a prestigious position. As she got out of the car, she ruined her pantyhose. She was pleased to see a convenience store down the road and went there to purchase a replacement pair of pantyhose. For Marissa, the pantyhose are an example of an.

1) Unsought product

2) Impulse product

3) Staple

4) Emergency product

5) MRO product