Question: 1 . Understanding the Case Study: Review the provided materials, including the interactive case illustration and the information about BETA Company s products, target market,

1. Understanding the Case Study:
Reviewthe provided materials, including the interactive case illustration and the information about BETA Companys products, target market, and objectives as presented in the reading "Developing and managing channels of distribution." Describe BETA Company in terms of who they are, what they do, and what they are currently trying to achieve.

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