Question: 1 . What are 5 Diversifications Google made? Name 3 that are outside of the US . Be specific. For example, search engine in 2

1. What are 5 Diversifications Google made? Name 3 that are outside of the US. Be specific. For example, search engine in 26 countries is NOT specific. These are the things Google provided customers. R&D, offices, and Engineering are not provided to customers. Those are support activities.
a. Google AdWords: a platform that lets companies use Google's search engine and other websites that are a part of its advertising network to promote their goods and services.
b. Google Fiber: Customers who use this high-speed internet service can access the internet up to 100 times faster than the typical US broadband speed.
c. Google Nest: a manufacturer of security systems, smoke detectors, and thermostats for smart home automation.
d. Google self-driving cars: a technology that seeks to develop completely driverless automobiles.
e. Google Shopping Express: a service that allows consumers to order goods from nearby retailers and have them delivered to their homes the same day.
2. What are 5 specific, important, and very different Corporate Level Strategies (CLSs)* that Google has? Do not use more than one CLS or similar CLS. Please note, this is not a trick question, but it requires using the course terminology correctly? Name at least 5 CLSs which are businesses. End every one of the 5 with the word business]. These are NOT products, markets, types of diversification, or industries.
a. Search Engine business
b. Advertising business
c. Cloud computing business
d. Autonomous business
e. Digital media business
3. What is a specific examples of Google products, organizations, divisions, etc. for each business in number 2?
a. Google Search
b. Google Ads
c. Google Cloud
d. waymo
e. YouTube
4. What is Google's business level strategy (BLS)? Use one of the 3 generic BLSs. Why? When considering the Service activity of the Value Chain, what is an important aspect of this activity for its BLS?
a. Google's innovation and distinctive offerings in search, ads, cloud, etc., support its differentiation strategy.
Pay attention to customer service and how Google uses innovation to stay ahead of the competition rather than just cutting costs in the Service Activity of its value chain.
For instance, Google's quality of service and comprehensive customer support systems contribute to the uniqueness of their offerings (important for differentiation).
5. Based on your analysis, what is one recommendation you have for Google?

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