1. What are aspects of the augmented product for a new car? 2. Why is the augmented...
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1. What are aspects of the augmented product for a new car?
2. Why is the augmented product increasingly important when determining a differential advantage?
Related Book For
Data Analysis and Decision Making
ISBN: 978-0538476126
4th edition
Authors: Christian Albright, Wayne Winston, Christopher Zappe
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