Question: 1. What are the key decision points (considerations) in determining the number of intermediaries needed to offer a complete channel strategy? 2. Designing a channel

1. What are the key decision points1. What are the key decision points

1. What are the key decision points (considerations) in determining the number of intermediaries needed to offer a complete channel strategy? 2. Designing a channel framework is much like a project, where most of the work is done ahead of implementation. What are the key planning issues to consider when assessing a Channel Framework model

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