Question: 1, What criteria should global marketers consider when making product design decisions? Identify several global brands. What are some of the reasons for the global

1, What criteria should global marketers consider when making product design decisions?

  • Identify several global brands. What are some of the reasons for the global success of the brands you chose?
  • Find an example of a product that is original of your home country that had used a standardized strategy to enter in new markets, and another one that had used a localized strategy to the same purpose

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