Question: 1. what data analytics is, why we need data analytics, how it develops very fast recently? 2. Providing one example of using data to make

1. what data analytics is, why we need data analytics, how it develops very fast recently?

2. Providing one example of using data to make big decisions. The decision-maker can be an organization, a market or even an individual. Explain what kind of data they use, and how they get to their final decisions. (I provide some examples

French automaker Peugeot: enter the US market with all hybrids? Southwest Airlines: keep old 737s, or have a mixed fleet? Nike: offer an electronic fitness device? Microsoft: let employees telecommute full time? U.S. government: intervene overseas? UnitedHealth: offer neighborhood medical clinics or hospitals? please use them as a starting point and raise up your own example).

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