Question: 1. What is cost-based pricing? How do companies use fixed and variable costs in cost-based pricing models? (Provide your written response below. You are not

1. What is cost-based pricing? How do companies
1. What is cost-based pricing? How do companies use fixed and variable costs in cost-based pricing models? (Provide your written response below. You are not limited by the space given) 2. Discuss the two new product pricing strategies and provide an example to illustrate each. Discuss the challenges faced by companies launching new products under each of these strategies. (Provide your written response below. You are not limited by the space given) Next Slide

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