Question: 1. What steps does Nordstrom take to implement its strategy of providing outstanding customer service? According to Kumar et al. (2018), are there any actions

1. What steps does Nordstrom take to implement its strategy of providing outstanding customer service? According to Kumar et al. (2018), are there any actions or steps that Nordstrom does not implement?


2. How do these activities enable Nordstrom to reduce the gaps between perceived service and customer expectations?


3. Can Nordstroms philosophy of customer service be used for businesses other than retail service businesses? Educational institutions? Lower end retailers such as Walmart, Target, or Kohls?


Why or why not? If not, how could these retailers improve their customer service and relations, give examples.



4. Discuss the inventory policies of Nordstrom to that of other department or retail stores. Does this policy impact customer service


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