1. What would be your value-based pricing? How did you establish it? Did you use any benchmarks in your analysis?

Do not forget in your justification for the established price to compare it to one of existing products or services which your potential customer could choose as an alternative or use as a the benchmark for good value evaluation.

2. Did you consider a skimming or a penetration pricing strategy? If not explain the reasons why it would not apply.

3. Will you modify the price if the economy goes into recession as some economists predict. Keep in mind that there is a managerial decision fine line on which you will operate you want to minimize the loss of customers and not jeopardize your profit margins.

4. Could there be a case where you could implement a bundle pricing strategy?