Question: 1. Why Kodak failed as a company? 2. With reference to relevant theories, critically analyse the company's strategies and identify the reasons for its decline.

1. Why Kodak failed as a company?

2. With reference to relevant theories, critically analyse the company's strategies and identify the reasons for its decline.

3. Compare the Kodak's methods and strategies to a successful company form the same industry

4. How the industry is evolving and explain what the Kodak could or should have done differently.

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