Question: 1. With references please if there are any! Project Management, Business Principles. 1. Your company has developed a new kind of physical fitness app, and

1. With references please if there are any! Project Management, Business Principles.

1. Your company has developed a new kind of physical fitness app, and you are part of a team created to develop the promotion mix for the new product. Your specific task on this team is to determine the sales promotion activities of the promotion mix. Identify and describe at least 3 possible sales promotion activities the firm could use to promote the new physical fitness app

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