[10 mark question , Answer appropriately ]

( Note - I'm looking for concise and correct answers . I'm preparing for exams , so unable to short tri the large theory . so,I need concise and precise answer , but it should be worth getting 10 marks in the Examinations. All important points should be covered ]

{ This Question is exactly from the subject , " Strategic Management "}

Question -

CASE STUDY -

An young entrepreneur, whose application for a loan of Rs. 1 lakh was turned down by a nationalised bank in 1977 . The living refrigerator, ownership and the penetration of TV in the Kerala market, where voltage fluctuations were very common, provided an enormous growth opportunity for stabilises business vguard gradually widened its product mix le veraging its brand equity and marketing infrastructure V-Guard's market, by and large in South India, nearly 30 percent of the total revenue coming from Kerala. Questions: i) What were the key factor for success in respect of V-Guard products? ii) Evaluate the growth strategy of V-Guard