10.13 - Writing a Sales Letter for Your Computer Store Assume you own a computer retail store located near your campus (give the store any name you want). You have sold fewer PCs in recent years due to the strong demand for Macs among university students. Write a sales letter to reach all student housing units. Your goal is to encourage students to purchase PCs at your store. Do online research to help you contrast PCs with Macs and Identify pricing levels. In this sales message, attempt to show students the advantages of PCs compared to Macs and get them to take specific steps to learn more abou or even purchase a PC at your store. 10.15 - Writing a Sales Letter for a Bank That Targets University Students Write a sales message that targets university students and promotes joining a local bank. Find information online about local credit unions and banks, select the financial institution that interests you the most, and then promote it with an effective sales message. Chapter 10 Persuasive Message Assignment/4e Instructions: You will write a persuasive message for the Chapter 10 assignment. It is important to read and study the material presented in Chapter 10 so that you organize and write your letter correctly. Read the examples of less effective and more effective messages in this chapter, and pattern yours ofter one of the more effective messages. Include the components mentioned in Table 10.9 (p. 309) to ensure that your letter contains all the appropriate parts and is acceptable. Business letters and emails are single spaced with double spacing between paragraphs. Be sure to follow proper business letter formatting. You may also create a letterhead to make your letter/email more professional in appearance. Fit your letter/email to one page, and write three to four paragraphs. Your goal is to write an error-free message that could be mailed. See page 330 in your eBook or textbook, Application Exercises, and choose only one of the following case scenarios to write about: 10.13 - Writing a Sales Letter for Your Computer Store Assume you own a computer retail store located near your campus (give the store any name you want). You have sold fewer PCs in recent years due to the strong demand for Macs among university students. Write a sales letter to reach all student housing units. Your goal is to encourage students to purchase PCs at your store. Do online research to help you contrast PCs with Macs and identify pricing levels. In this sales message, attempt to show students the advantages of PCs compared to Macs and get them to take specific steps to learn more abou or even purchase a PC at your store, 10.15 - Writing a Sales Letter for a Bank That Targets University Students