Question: 1.1:Critically evaluate how marketing techniques and tools can support the strategy of an organisation and how this impacts on the marketing plan. 1.2:Determine marketing methodologies

1.1:Critically evaluate how marketing techniques and tools can support the strategy of an organisation and how this impacts on the marketing plan.

1.2:Determine marketing methodologies and approaches that contribute to a marketing plan within complex organisations.

1.3:Address risk associated with the marketing plan.

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