Question: 13. Pricing Explain the pricing structure or strategy for the ABC product, expected volume and the decisions around pricing variables including: list price discounts bundling

 13. Pricing Explain the pricing structure or strategy for the ABC

13. Pricing Explain the pricing structure or strategy for the ABC product, expected volume and the decisions around pricing variables including: list price discounts bundling payment terms and financing options leasing options. 14. Distribution (where the product will be placed) Distribution channels that might include direct, retail, intermediates and distributors . Criteria for distributor evaluation Distributor margins (motivating the channel) Distribution locations Logistics such as warehousing, transportation and order fulfilment processes

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