15 pts Question 1 Choose the one answer (right hand side) below that best matches the prompt (left hand side). Each answer choice will be used exactly once. Repeating the "Acura" brand name several times in an ad Categorizing the Acura brand as a "luxury car" [Choose [Choose Accessibility from long-term memory (LTM) Schematic memory High-involvement learning Semantic memory Maintenance rehearsal Choose Associating the concepts "fun" "fast," and "modern with the Acura brand [Choose A consumer's propensity to recall an Acura when thinking of luxury cars [Choose A highly engaged reader looking closely at an Acura ad in "Robb Report a luxury car magazine 15 pts Question 11 Choose the one answer choice (right hand side) below that best matches the prompt (left hand side). Each answer choice will be used exactly once Desires for food, water sleep, and, to an extent. sex Desires for status, superiority, self respect, and prestige physiological needs [Choose esteem safety self-actualization belongingness physiological needs Choose Desires for love, friendship, affiliation, and group acceptance Desires for physical security, stability, and familiar surroundings [ Choose) Desires for self-fulfillment to become all that one is capable of becoming [Choose Question 36 Choose the one answer choice (right hand side) below that best matches the prompt (left hand side). answer choice will be used exactly once. Evaluative statements about other people, places, ideas, products, etc. Age, education, income, occupation, family structure, ethnic background [Choose [Choose Activities and interests Demographics Attitudes Usage rates Values [Choose Non-occupational behaviors to which consumers devote time and effort, such as hobbies, sports, and church [Choose Measurements of consumption within a specified product category, often consumers are categorized as heavy, medium, light, or nonusers Widely held beliefs about what is acceptable or desirable Choose Question 41 12 pts Choose the type of situation (right hand side) below that best matches the action (left hand side). Each answer choice will be used exactly once Orange juice manufacturers attempt to expand the various times of day when consumers would see orange juice as an appropriate beverage to consume. [Choose (Choose disposition situation usage situation communications situation purchase situation Gina is very environmentally conscious, so she only uses paper bags at the grocery store and tries to purchase items in packages that are recyclable. [Choose Colgate attempts to place toothpaste ads in appropriate media contexts to enhance the effectiveness of the ad. Doug is in a hurry and there is a long line at the checkout counter at his local supermarket. [Choose